Publicity Design
Publicity Design Assignment 6A: Cast/Crew List and Bios
Like before, you may cast this from people you know, but you must include at least one famous designer or technician to include.
- Cast List: Type your your ideal cast list for your play (this can include actors you currently work with, Hollywood Stars, or famous Broadway Actors. You must, however, include at least one famous professional in the field (dead or alive is acceptable). Money is no object, assume an unlimited budget. Include ALL actors you need for your play.
- Crew List: Similar to your cast list, type a production crew list for your play. You must include at least the following positions (certainly include more if you would like):
Like before, you may cast this from people you know, but you must include at least one famous designer or technician to include.
- Biography Research: Choose one famous 'featured performer' you plan to include in your cast, and one famous 'featured designer' who will be on your crew list, to research and type up a short biography on each of them. No minimum length for the biography, but it should cover the important highlights of their career.
Publicity Assignment 6B: Poster Design
Poster Design: Create three separate poster designs for your production. Each poster should include:
Canva Poster Design (you can get access to Canva for Education with a teacher's invitation)
Smore Newsletter Design (works well for posters)
Poster Design: Create three separate poster designs for your production. Each poster should include:
- Name of the company producing the show (name your own theatre company)
- Play title and playwright
- Production dates, times, and venue
- Ticket prices, and how can tickets be purchased?
- Rights/Royalties Information (this can usually be found on the first couple of pages of the script)
- NOTE: You will need physical copies of the printed posters when we score the Publicity Design Final Product, as well as when you do your final presentation.
Canva Poster Design (you can get access to Canva for Education with a teacher's invitation)
Smore Newsletter Design (works well for posters)
Sample Posters
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Publicity Assignment 6C: Playbill Design
Digitally create a playbill for your production. This should be a physical playbill that you can print out (once folded/stapled, it should read in the correct order for an audience). Your Playbill should include:
Design Resources
Google Docs Playbill Design Instructions
Digitally create a playbill for your production. This should be a physical playbill that you can print out (once folded/stapled, it should read in the correct order for an audience). Your Playbill should include:
- Cover page with cover art
- Show Dates/Times
- Play title, playwright name
- Rights/royalties information (this can usually be found on first couple of pages of the script)
- Cast list, with headshot pictures for at least 5 performers (you can include as many headshots as you would like)
- Production crew and designer list, with headshot picture for at least your featured designer (again, you can include as many headshots as you would like)
- At least a paragraph as a 'producer's note' (this note is to the audience, why did you choose to produce/direct this show, why is it important to you, what do you want the audience to take away from it?)
- Special Thanks (people who helped you pull together show, anyone who donated money, etc)
- Include anything else you think necessary for the playbill
- NOTE: You will need a physical copy of the printed playbill when we score the Publicity Design Final Product, as well as when you do your final presentation.
Design Resources
Google Docs Playbill Design Instructions
Publicity Design Final Product: Social Media Design, Program, Poster
- Printed Copy of Program and Poster (poster not needed spring 2025)
- Instagram Design, including (but not limited to) the following
- Create a new profile for your show. This profile should be like a professional theatre organization's social media, getting the word out about this upcoming performance.
- Create a post highlighting your 'featured performer' in the show.
- Create a post highlighting your 'featured designer' in the show.
- Create at least 5 other posts to publicize/advertise your show (these can include work from other areas of the project, such as costume/scenic design, storyboard images as rehearsals, pictures of cast members, etc)
- Create at least 3 videos/reels to publicize/advertise your show
- Create at least 3 sharable social media images/posters to publicize/advertise your show (Canva can be a great resource for creating these images).
- Create a QR code that can easily be scanned from someone's phone that will link directly to your IG page. This is how you will share your final product for in class scoring.
Final Product Scoring
If completed on time, your publicity design final product will be scored in class by yourself and your peers. If not completed on time, the final product will be scored by the teacher.
Final Product Scoring Rubric
If completed on time, your publicity design final product will be scored in class by yourself and your peers. If not completed on time, the final product will be scored by the teacher.
Final Product Scoring Rubric